
Branding
Raloha - A way to a sensory journey.
Services
Brand Development
Packaging Design
UI/UX Design
Copywriting
The Project
Raloha approached us with a name and a fondness for memory—especially the idea that specific scents could unlock memories otherwise long forgotten.
The product merges sunscreen and scent and for each of Raloha’s 12 scents, we crafted a meaningful story by connecting scents to places, and places to experiences.
To evoke the visuals of memories, the copy is written as a cycle of a never ending sentence.
Team
Client: Raloha
Creative Director: Gabriele Zanoni
Art Director & Designer: Tiffany Lau
Copywriter: Tiffany Lau & Gary Moran
Agency: Branding Records